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Assistant Digital Content Coordinator

Company: WFMZ-TV
Location: Allentown
Posted on: January 16, 2022

Job Description:

The coordinator will have responsibilities that cover multiple types of content on several platforms. -They will:

  • Create materials for and promote daily news reporter packages via social media
  • Cross post individual reporter social posts to station's primary social platforms
  • Manage the scheduling of future social posts
  • Produce and publish online digital content to support promotions and marketing
  • Create and publish additional digital content for newsroom
  • Create engaging and relevant brand content
  • Curate, schedule, and publish non news-related content and features
  • Collaborate with digital producers to integrate non news-related content
  • Assist digital producers with breaking news content and social media
  • Track and evaluate site / app / social analytics and metrics
  • Driving and enhancing user engagement
  • Assist the news team in posting information during emergencies
  • All other tasks assigned by supervisor
    The candidate must have excellent writing skills, the ability to craft engaging headlines, possess excellent communication skills, be proficient in social media, detail oriented, and be familiar with the region and understand our audiences. - -They will also need to have some familiarity with digital video editing and digital graphics production. -This job will require multi-tasking and, since it's in a news environment, shifting priorities and deadlines. -Refer to Job#L385 in all correspondence. -EOE

Keywords: WFMZ-TV, Allentown , Assistant Digital Content Coordinator, Other , Allentown, Pennsylvania

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