Senior Manager, Sales Force Effectiveness - Commercial IT

Company: SUN PHARMA
Location: Princeton Junction
Posted on: February 7, 2026

Job Description:

Sun Pharmaceuticals Industries Inc. is the fourth largest generic pharmaceutical company in the world, and rapidly building our brand presence. We manufacture, market and distribute pharmaceuticals to the nation’s largest wholesalers, distributors, warehousing and non-warehousing chain drugstores as well as managed care providers. Our goal is to continue to develop and market quality products that bring value to our customers and ultimately the patient. Current manufacturing capabilities allow Sun Pharma to develop products across most therapeutic categories. At Sun Pharma we believe our people are an invaluable asset. Our culturally diverse workforce is one of our biggest strengths, along with the rich experience they bring across varied skill-sets. We are proud that our global workforce is bound by our common values. Job Summary: Sun Pharma is seeking a Senior Manager, Sales Force Effectiveness & Commercial TechnologyEnablementwithin the U.S. Commercial IT function. This role strengthens our CRM ecosystem, field effectiveness tools, digital engagement capabilities, and data-driven insights across Sales, Field Reimbursement Managers (FRMs), Market Access, and Patient Services stakeholders. The role focuses on enhancing CRM capabilities, enabling omnichannel field execution, and ensuring that commercial teams have the right tools and insights to operate effectively in an evolving access environment. Commercial IT at Sun Pharma is responsible for: CRM, Sales Force Effectiveness, and digital engagement platforms Data Management, Business Intelligence, and field analytics Commercial technology strategy, integrations, and governance AI/ML adoption and emerging technology enablement Partnership with Marketing, Market Access, Patient Services, Sales, Medical Affairs, and Digital teams Oversight of platform vendors, SaaS solutions, and digital delivery partners Field Effectiveness & Access Enablement Technology Lead technology initiatives that enhance the effectiveness of Sales, Field Reimbursement Managers (FRMs), and other field-facing teams. Partner with Market Access and Patient Services to enable approved visibility into access-related insights (e.g., payer dynamics, formulary indicators, key HUB/PSS milestones) that support field execution—without owning HUB or CRM platforms. Support digital field tools including mobile enablement, remote engagement solutions, field content resources, and omni-channel interactions in partnership with Marketing and Digital. Strengthen field planning and account engagement capabilities by aligning technology solutions with real-world access barriers, reimbursement workflows, and business processes. Coordinate day-to-day technology enablement activities across Sales Field IT support teams, internal Sun IT teams, and Business Units to ensure timely resolution of application, data, and platform-related issues impacting field users. Serve as a central Commercial IT point of coordination for field-facing application enhancements, issue triage, release impacts, and communication across stakeholders. Data, Insights, Integrations & Advanced Analytics Enablement Collaborate with Data Science, BI, MDM, and Commercial IT teams to deliver insights, dashboards, and analytics that support field strategy, account prioritization, and access-related decision making. Support governed integrations across commercial systems (e.g., payer data, HUB/PSS data flows, analytics platforms) to ensure field teams have cohesive, compliant visibility into business drivers. Advance AI/ML and NLP-enabled capabilities that improve segmentation, predictive access insights, and field prioritization. Ensure all technology and data initiatives meet HIPAA, PHI/PII, GxP, and Commercial governance requirements. Participate in evaluating emerging technologies that simplify access insights, strengthen account engagement, and support the evolving needs of field teams. Partner with internal IT platform, infrastructure, and security teams to ensure field-facing applications remain stable, scalable, and aligned with enterprise technology standards. Additional Responsibility (Large Field Events): Proactively coordinate Commercial IT technology readiness for large field-facing events (e.g., product launches, POA meetings, national sales meetings, etc.), ensuring CRM, field tools, data access, and integrations are validated and supported in advance of key milestones. Partner with Sales, Marketing, Field IT Support, and internal Sun IT teams to plan, test, and execute technology enablement activities for high-impact commercial events, minimizing disruption and ensuring a seamless field experience. Education/Qualifications: Bachelor’s degree in IT, Computer Science, Data Science, Engineering, or related field. Master’s degree or MBA with Digital/Commercial/IT focus preferred. 8 years in Commercial IT, CRM ownership (Veeva/Salesforce), Sales Force Effectiveness, or related digital commercial systems. Strong experience enabling field teams (Sales, MA, FRM) within CRM ecosystems. Experience or exposure to Market Access/Payer/FRM workflows and HUB/PSS data structures preferred but not required for system ownership. Familiarity with formulary datasets, access indicators, claims insights, and Patient Services data models is a plus. Technical proficiency with AI/ML, analytics, and visualization tools (e.g., Python, R, Azure ML, Tableau, Power BI). Knowledge of HIPAA, data privacy, compliance requirements, and commercial tech governance. Certifications in Salesforce, Veeva, cloud platforms, or analytics are preferred. Strong communication, cross-functional partnership, and project management skills. The presently-anticipated base compensation pay range for this position is $123,500 to $151,000. Actual base compensation may vary based on a number of factors, including but not limited to geographical location and experience. In addition, this position is part of the Annual Performance Bonus Plan. Employees are eligible to participate in Company employee benefit programs which include medical, dental and vision coverage; life insurance; disability insurance; 401(k) savings plan; flexible spending accounts; and the employee assistance program. Employees also receive various paid time off benefits, including vacation time and sick time. The compensation and benefits described above are subject to the terms and conditions of any governing plans, policies, practices, agreements, or other materials or documents as in effect from time to time, including but not limited to terms and conditions regarding eligibility. If hired, employee will be in an “at-will position” and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company, or individual department/team performance, and market factors. The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees as assigned to this job. Nothing herein shall preclude the employer from changing these duties from time to time and assigning comparable duties or other duties commensurate with the experience and background of the incumbent(s). We provide equal employment opportunities for all current employees and applicants for employment. This policy means that no one will be discriminated against because of race, religion, creed, color, national origin, nationality, citizenship, ancestry, sex, age, marital status, physical or mental disability, affectional or sexual orientation, military or veteran status, generic predisposing characteristics or any other basis prohibited by law.

Keywords: SUN PHARMA, Allentown , Senior Manager, Sales Force Effectiveness - Commercial IT, IT / Software / Systems , Princeton Junction, Pennsylvania