Promotional Manager
Company: The Cordish Companies
Location: Allentown
Posted on: April 24, 2024
Job Description:
Sports & Social Allentown is a one-of-a-kind sports bar and
social lounge located in downtown Allentown. The 10,000-square-foot
location will have plenty of TV screens for fans to watch games,
outfitted with state-of-the-art AV technology, the space will boast
an impressive LED display showing multiple games and sporting
events at once. Sports & Social will offer guests an elevated
dining and beverage experience including made-from-scratch menu
items and curated cocktails, live music and special events several
days a week, as well as a wide variety of interactive social games
for everyone to enjoy.
Position Summary: The Promotions Manager is responsible for guiding
the team in planning and executing revenue driving approaches that
yield measurable improvements in venue sales and profitability.
Key Responsibilities include, but are not limited to:
- Partner with director of operations, general manager, and
marketing manager to make decisions about strategies to drive
revenue.
- Exercise independent discretion and judgment to drive revenue
through:
- data collection
- happy hours/SMS booked parties
- building guest lists
- celebration parties
- hotel program/office visits
- VIP tables
- Pre-reserved seating for less than 12 guests ("PRS")
- Other non-BEO social groups
- Negotiate rates for VIP tables.
- Negotiate promotional offerings for happy hours/SMS booked
parties, celebration parties, PRS, and other non-BEO social
groups.
- Host happy hours/SMS booked parties, celebration parties, VIP
tables, PRS, and other non-BEO social groups with the goal of
bolstering relationships with current clientele and building
relationships with new clientele.
- Select and schedule hourly team members to work promotional
hours, happy hours/SMS booked parties, celebration parties, VIP
tables, PRS, and other non-BEO social groups.
- Supervise, manage, and direct hourly team members when they are
working promotional hours, happy hours/SMS booked parties,
celebration parties, VIP tables, PRS, and other non-BEO social
groups.
- Host bi-weekly training sessions for hourly team members on
data collection, building guest lists, sports betting signups (as
applicable by venue), and other promotional initiatives.
- Prepare weekly score card report documenting performance in
areas of responsibility summarized above. Qualifications:
- 1-3 years of experience in a hospitality or hotel sales and
marketing setting, or an equivalent combination of education and
experience.
- Superior interpersonal, written, and verbal communication
skills.
- Proficient in Microsoft Word, Excel, PowerPoint, and
Outlook.
- Must be savvy in marketing and promotional strategies,
particularly with respect to social media.
- Must be highly organized and reliable. Position requires the
ability to perform the following:
- Able to work well under deadlines in a changing environment and
perform multiple tasks effectively and concurrently, as well as
strong attention to detail.
- Ability to travel to attend workshops, tradeshows, conventions,
meetings, etc.
- Ability to work nights, weekends, and/or holidays.
Keywords: The Cordish Companies, Allentown , Promotional Manager, Executive , Allentown, Pennsylvania
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