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Assistant Media Planner

Company: Good Apple Digital
Location: New York
Posted on: November 23, 2019

Job Description:

ASSISTANT MEDIAPLANNER An Assistant Planner (AMP) assists in the development and execution of media plans under the direction of Media Planner and/or Director. Looking for a motivated candidate who wants to make an impact and bring and execute on ideas across the digital media eco-system (display, mobile, social media etc.). SpecificResponsibilities

  • Assist media planning/buying team in developing,implementing, and maintaining media objectives, strategies and tactics
  • Work with publishers/account team to implement media plans and follow up when necessary
  • Prepare and maintain plan budgets and billing
  • Maintaining flowcharts and plan delivery and Q/A
  • Work with calculations and other quantitative data
  • Ability to use 3rd party adserving tools to RFPsites, issue insertion orders and manage campaigns
  • Construction of competitive analyses as well asother given analytical reports.
  • Ability to write POV's and give recommendations
  • Assist in trafficking and reporting of online campaigns.
  • Meet with industry representatives to gain insight to all phases and points of contact of media.

Keywords: Good Apple Digital, Allentown , Assistant Media Planner, Advertising , New York, Pennsylvania

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